Video marketing insights to improve your results


Build relationships and make connections through video


    Creative Brief for Video

    The Creative Brief for Video

    Great video content starts with insightful strategic objectives that are neatly summed up in a creative brief for video marketing.

    Elements of production rap

    Elements of Production

    The elements of production can’t be described in a short video. Our video marketing expert gives a taste by rapping the ABC’s of video production.

    brand videos

    3 Categories of Brand Videos

    Meeting all of your customers’ needs through video marketing can be tricky. Remembering the 3 S’s for brand videos will help you help your audience.

    Customer Retention with Video Marketing

    Maximizing Customer Retention with Video

    Video is the perfect medium to cultivate a feeling of connectivity between the client and the brand. Here’s how you can start maximizing customer retention with video:


    Lead Generation with Video Marketing

    Video dominates as a communication medium. When used appropriately, it’s also an incredibly influential tool in achieving marketing objectives such as lead generation.


    5 Video Types Every Brand Needs

    There is no simple video marketing formula that works for every business and no sure-fire combination of video types. That said, if there were, it would contain videos from these 5 categories.

    why production value matters

    Why Production Value Matters

    Production value matters! Elements of production can impact the message communicated and how your audience perceives your brand.

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