Mike, Joel, and Tracey talk about why Funnelbox became a Certified B Corporation.
B Corps are using business as a force for good. From focusing on people and the community, to using business as an instrument for change, Co-Owners Joel Pomeroy and Mike Biewer, along with Chief of Operations Tracey Whitney, talk about the reasons why Funnelbox has joined the B Corp movement, and the robust community of B Corps located right here in Portland, Oregon.
Transcript
Joel
The thing that I think resonates most for me with the B Corp mission is the focus on people.
Mike
B Corp provided some guidelines that really resonated with us, and gave us a roadmap to actually instill our values into the company that we were about to embark on.
Joel
We knew that when we took over this company, and started looking towards becoming a b corp, we wanted to use the company as an instrument to create the industry that we wanted to see.
Mike
It’s a line of work that’s historically been about working long hours, grinding people down. We’re trying to change that!
Tracey
We are deeply committed to diversity, equity and inclusion, not only here at our organization, but in the Portland video production industry as a whole and, ideally, far beyond.
We wanted to use the company as an instrument to create the industry that we wanted to see.
-Joel Pomeroy, Co-Owner & Executive Creative Director
Joel
We always knew that we wanted to operate Funnelbox in a way that contributed to the community through the types of work that we did, through the organizations we work with, and ultimately just what we gave voice to.
Tracey
We have made a lot of strides over the past few years to create a company culture that we really believe in.
Joel
It’s like a bolstering force, you know, that like, oh, we’re working towards something that’s bigger than just ourselves.
Tracey
It’s a way of us showing that we’re actually living them, and we’re not just saying that we believe in these things, but that we’re actually doing it.
Mike
B Corp is a driving factor for me. When I am down in the weeds of the work, it’s the reminder that the work means something.